December 02, 2020

5 Interactive Kiosk Misconceptions You Should Know About

Kiosks are a business process management tool, but common interactive kiosk misconceptions limit their advantage.

The interactive kiosk is one of the technologies that will be part of future digitalization. It is becoming increasingly popular among businesses. As we accelerate our transition to a digital world, new technology develops regularly. As a result, the emergence of machines will flourish. However, no matter how fancy this device is, many interactive kiosk misconceptions limit users’ knowledge of this tool.

The digital transition has led us to conclude that the world we live in now will be much more unrecognizable in 30-50 years than we had anticipated. For the time being, the impact of inclination on digital transformation has been a hot topic. Businesses are changing swiftly, and only time will tell how this will affect the economy in the long run.

We shall soon be witnessing a revolution all around us. Business owners find the process more accessible with the interactive kiosk to streamline business processes. However, some people are still skeptical of this tool.

Interactive Kiosk Misconceptions

Interactive kiosk still has not reached a certain amount of prominence, but several market players are incorporating this as part of their business operations. Still, many are unconvinced of its inherent benefits. Let us dissect these interactive kiosk misconceptions that keep your business from potentially growing.

1. It is too expensive

Its cost is not insignificant, but it can help operations run more smoothly and efficiently with the correct software and equipment. The use of interactive kiosks aids in particular activities that can save money and provide a long-term return on investment.

2. It replaces jobs and employees

It is a prevalent fallacy that machines will take over and replace people’s employment, but in reality, they merely assist the business run more smoothly. Kiosk eliminates certain activities that still require employee assistance, allowing them to shift their focus to a more customer-focused position.

3. It isn’t straightforward to use

Humans are creatures of habit. Because end-users are inexperienced with this technology, it appears to be excessively difficult to utilize. It’s as simple as tapping its screen and performing its functions correctly. Once you have the correct software and a primary interface, an interactive kiosk is straightforward to operate.

4. It is vulnerable to security breaches

Technology always has its fair share of vulnerabilities to security threats. Kiosks, when misused, can be breached, just like any other device that uses data. However, it comes with software that can secure the device to function correctly, so a failure in security is minimal.

5. It is an underdeveloped technology

An interactive kiosk isn’t necessarily a pleasant experience. It makes things simpler and more efficient, but it is not without flaws. There are still many things to work on, but that doesn’t imply it’s useless. It has numerous advantages that can significantly impact a company’s quality.

Understandably, businesses are hesitant to include kiosks in their operations. These are relatively new technology that has made a cautious debut. It’s also worth noting that interactive kiosks are becoming increasingly popular in the market. Businesses sense an adequate need for it because of its seemingly practical purpose.

What can you do about these interactive kiosk misconceptions?

Humans, as previously stated, are a product of their habits and routines. The fear of interactive kiosks stems from a lack of understanding of their benefits. There are a few things you may take to overcome your reservations regarding interactive kiosks:

The Apparent Purpose According to Brand

First and foremost, the company should have a defined mission consistent with its identity. Is it significant? Is it able to convey the brand’s message to the user? What value does it add to the company? These inquiries help us understand what to expect from an interactive kiosk. Its functions and advantages should be clearly defined and presented to the end-user.

Overall Interactive Kiosk Design

The user’s attention is drawn to the physical design. A kiosk can be customized to match the company’s branding. The user interface’s simplicity is also essential in reducing these misgivings about kiosks. Font size, text design, and density are all factors to consider.

Customized Messaging

Understanding the demographics of kiosk users can assist in providing them with the high-quality service they require. What type of business will make use of this technology? What are the user’s age, gender, and location? These are some things to consider when speaking with your customer on how to get the most out of it.

Compelling Content

Include visually engaging films or photographs that correspond to the company’s brand and message. After all, visually appealing material can entice users and help them become acquainted with the technology.

Although there will always be concerns about turning digital, it is necessary. In addition, fear of going digital is unavoidable, but it is essential.

Interactive Kiosk Misconceptions Shouldn’t Limit You

Interactive kiosks still have a long way to go to establish themselves in the industry. Certain modifications in the operations make this a proper introduction to people and businesses. What needs to be done is to focus on a technology-driven future and take advantage of it while we are on our way.

Mediacast Digital Group Inc. is a company that provides digital signage solutions like interactive kiosks. Our company’s business is your business. If you want to learn more about our product, please contact us.

Sources: 

Leverkuhn, A. (2020). What is a Touch Screen Kiosk? Retrieved from https://www.wise-geek.com/what-is-a-touch-screen-kiosk.htm